随着时间的流逝-军费
《金融英语教程》期中试题
一、单项选择题(本大题共15小题,每小题2分,共30分)
在每小题列出的四个备选项中
只有一个可以替代句中划线的单词或词组,请将其代码填写在
答题纸相应的位置上。错选、多选或未选均
无分。
1. If current population trends continue
and states do not improve the education of all
racial
groups, the skills of the workforce and
the incomes of U.S. residents are projected to
decline over
the next two decades.
A. fall
B. define C. increase D. deliver
2. But
the company also continues to work in Michigan,
including assembling land for retail
projects
in Commerce Township.
A. associating B.
contributing C. appreciating D. collecting
3. The emergence of new products in the global
navigation market is growing so fast that today’s
$$100 CD-ROM navigation package will be out of
date in six months.
A. efficiency B.
appearance C. exercise D. arrangement
4.
Discover real practical information that shows you
how to manifest your desires.
A. manage B.
accelerate C. demonstrate D. implement
5.
A slump in share prices has made life difficult
for public companies.
A. slum B. drop C.
pick-up D. contract
6. Divergent creative
processes like biological evolution always involve
tradeoffs between
diversity and concentration.
A. Different B. Absurd C. Fragile D.
Explicit
7. Just as in the stock market, there
is opportunity for power-management advances in
rough
economic times, despite a darkening
forecast for many power management devices
themselves.
A. coarse B. evident C.
excess D. difficult
8. Trade Minister Mark
Vaile today announced a new task force designed to
help Australian
companies deal with business
opportunities in the United States.
A. reckon
B. argue C. tackle D. dispute
9. My
point in explaining this is not necessarily to
discourage developers from creating them.
A.
compound B. dissuade C. evaporate D.
persuade
10. Henry was sure the future of the
auto industry was in a low priced car for the
general public.
A. automat B. automation
C. autobicycle D. automobile
11. Managers
who seek growth at a reasonable price try to
strike a balance between strong
earnings and
good value.
A. fair B. seasonable C.
supreme D. predictable
12. The bank found
that from the 1709 postcode districts in England
and Wales, 757(44%) had
average detached
property prices above the IHT threshold for the
new tax year.
A. discharged B. disguised
C. separated D. exerted
13. If you are a
new learner at a participating organization you
must register to create your own
user name and
password and gain access to the site.
A. have
B. make C. take D. save
mashed potatoes
were served perfectly whipped and full of flavor,
but he chopped
carrots, drenched in
cinnamon, brown sugar and a brandy glaze, were
very sweet and sugary and
did not complement
the rest of the meal.
A. soda B. taste
C. syrup D. bubble
15. Customs procedures
should, on the basis of compliance on the part of
firms, be simplified,
facilitating trade for
firms.
A. sorting B. grading C.
easing D. shipping
二、将下列词组译成中文(本大题共10小题,每小题1分,共10分)
16. GATT
17. portfolio investment
18. debt
restructuring
19. countervailing duty
20.
glut of supplies
21. barrier-free market
22. invisible account
23. preferential tax
rate
24. economic heavy weight
25.
fledgling industries
三、将下列词组翻译成英文(本大题共10小题,每小题1分,共10分)
26.
中国出口商品交易会
27. 硬通货
28.剩余劳动力
29. 试销
30. 直接投资
31. 资本货物
32. 国际收支
33.
强硬政策
34. 合资企业
35. 技术转让
四、简答题(本大题共6小题,每小题3分,共18分)
Passage 1
Having spent years fattening up its leading
companies, South Korea is now forcing them to
slim down. On Jan. 18
th
the Ministry
of Trade, Industry and Energy announced that the
country’s
top 30 chaebols would do as the
government has asked and concentrate on their core
businesses.
The ten largest chaebols were
allowed to name three sectors each, the next 20 to
name two sectors.
The government claims it has
three clear aims: to encourage competition and
foster small
businesses; to wrest power from
the old industrial dynasties and hand it over to
professional
managers; and, above all, to stem
the “octopus-like growth” of the chaebols into
unrelated areas.
36. In what way did the
government require the chaebols to slim down?
37. What does “ octopus-like- growth” mean
here?
38. Among the three aims of the
government order, which is the most important?
Passage 2
In the first half of the
1980s, it was conventional wisdom to say that the
exceptional strength
of the dollar was partly
responsible for- and helped to offset- the
increasing weakness of dollar
denominate
commodity prices. All other things being equal, so
the argument went, a subsequent
fall in
the dollar might be expected to give a
compensating boost to dollar commodity prices.
39. What do “ all other things” mainly refer
to?
40. What was “ fall in the dollar”
subsequent to?
41. Why should the “boost” have
been a compensating one?
五、正误判断题
(本大题共10小题,每小题2分,共20分)
Passage 1
In
1958, two young college students, brothers Frank
and Dan Carney, opened the first Pizza
Hut
restaurant in Kansas, USA with US $$ 600. The
Carney brothers found that there was a great
potential in franchises, so they decided to
use that as a foundation for their business. A
year later,
the first Pizza Hut franchise
store opened.
In 1977, Pizza Hut became a
subsidiary of PepsiCo., Inc. Through mergers and
acquisitions, as
well as organic growth, Pizza
Hut has secured a prominent position in the
market.
Today, franchises and joint venture
partnerships account for more half of the Pizza
Hut
system’s total units. Following the
opening of the first international restaurant in
Canada in 1968,
Pizza Hut restaurants quickly
appeared in Mexico, South America, Australia,
Europe, the Far East
and Africa. The red roof
was introduced as the company logo which was soon
to become world
famous as an easily recognized
guarantee of crispy pizza, delicious pasta and
friendly service in
pleasant atmosphere.
Pizza Hut, a division of Tricon Global
Restaurants, Inc., is now the world’s largest
pizza
restaurant company with more than 8,000
units in the United States and more than 4,000
units in
over 90 countries and territories.
The company is the recognized leader in the $$25
billion pizza
category worldwide. It has more
than 250,000 employees worldwide, providing more
than 1.7
million pizzas to more than 4 million
customers each day.
42. Franchise has brought
about the spread of Pizza Hut worldwide not only
at the beginning of its
business but also at
present.
43. Now Pizza Hut is a subsidiary of
PepsiCo., Inc.
44. The red roof of Pizza Hut
is a symbol of good pizza and good service.
45. Four million customers around the world
have pizza each day.
46. The company makes it
total profits of $$25 billion each year.
Passage 2
The term market and marketing
can have several meanings depending upon how they
are
used. The term stock market refers to the
buying and selling of shares in corporations as
well as
other activities related to stock
trading and pricing. Another type of market is a
grocery market,
which is a place where people
purchase food. When economists use the word market
they mean a
set of forces or conditions that
determine the price of a product, such as the
supply available for
sale and the demand for
it by consumers. The term marketing in business
includes all of these
meanings, and more.
In the past, the concept of marketing
emphasized sales. The manufacturer made a product
he
wanted to sell. Marketing was the task of
figuring out how to sell the product. Basically,
selling
the product would be accomplished by
sales promotion, which included advertising and
personal
selling. In addition to sales
promotion, marketing also involved the physical
distribution of the
product to the places
where it was actually sold. Distribution consisted
of transportation, storage,
and related
services such as financing, standardization and
grading, and the related risks.
The modern
marketing concept includes all of the activities
mentioned, but it is based on a
different set of principles. It
suggests that production can economically
justified only by
consumption. In other words,
goods should be produced only if they can be sold.
Therefore, the
producer should consider who is
going to buy the product or what the market for
the product is
–before production begins.
Marketing now involves first deciding what the
customer wants, and designing and
producing a
product that satisfies these wants at a profit to
the company. Instead of concentrating
solely
on production, the company must consider the
desires of the consumer, and this is much
more
difficult since it involves human behavior.
Production, on the other hand, is mostly an
engineering problem.
Because products are
often marketed internationally, distribution has
increased in importance.
Goods must be at the
place where the customer needs them and must be
brought there. This is
known as place utility;
it adds value to a product. However, many markets
are separated from the
place of production,
which means that often both raw materials and
finished products must be
transported to the
points where they are needed.
Modern marketing
is therefore a coordinated system of many business
activities, but
basically it involves four
things: 1. selling the correct product at the
proper place; 2. selling it at a
price
determined by demand; 3. satisfying a customer’s
needs and wants; 4. producing a profit for
the
economy.
47. When different economists use the
word “marketing”, they mean different things.
48. Marketing is a bigger concept than market.
49. One characteristic of traditional
marketing is that demand is considered before
production.
50. Modern marketing is much more
than making a product and thinking about how to
sell it.
51. Distribution is a basic activity
of modern marketing.
六、翻译题(本大题12分)
52.
But some economists stressed the risks that a more
aggressive U.S, policy poses, C. Fred
Bergsten, director of the Institute for
International Economists and a prominent member of
the
free-trade establishment, said he saw
little evidence for a strategy, except of “ a
willingness to
listen to protectionist
appeals” from the automobile, semi-conductor,
steel and energy industries,
among others, and
a desire to mollify these industries’ powerful
congressional protectors.
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