经济回暖电子商务的英语说

2021年1月7日发(作者：滑俊)
电子商务的英语说
工商企业管理二班

王建稳



E-merce is ing of age

The 21st century are the information time, the tertiary
industry unceasingly rise in the various countries' proportion,
specially service industry, information service industry bees
for the 21stcentury the leading industries, this has caused the
electronic merce production and the development in the global
information is under the influence which the situation drives,
the various countries' electronic merce unceasing improvement
and the consummation, the electronic merce is a focal point
which each country and each big pany capture. And, along with
the whole world electronic merce swift and violent development,
the electronic merce scale expands day by day, if US in 2000
the electronic merce amounts to 488.7 billion US dollars,
Japanese 31.9 billion US dollars, German 20.6 billion US
dollars. Thereupon, the various countries unceasingly opens
sends out the form to be diverse, the characteristic each
different electronic merce solution. But, because various
countries and some international organization to electronic
merce understanding existence difference, thus the formulation
and implementation development electronic merce policy also
has the obvious difference between the country and the country
electronic merce live agent lacks the effective coordinated
mechanism to develop slowly, simultaneously a country interior
electronic merce activity also because of lacks the effective
policy safeguard to receive the restriction. Therefore, the
research discussion electronic merce present situation and the
formulation implementation appropriate electronic merce
policy question extremely is urgent. But in our country, the
puter and the work technology popularization and the
development, the electronic merce rapidly rises, the
multitudinous information technology enterprise, the venture
capital pany, the production circulation enterprise develops
the electronic merce in from national
Economical trade mittee to more than 630 enterprises'
investigations that, at present enterprise in Inter
application and development electronic merce aspect, eastern
area enterprise good to middle area, middle is markets. But many
record shops and travel agents could be in for a tougher time.
Erik Blachford, the head of IAC’s travel side and boss of
Expedia, the biggest inter travel agent, thinks online travel
bookings in America could quickly move from 20% of the market
to more than half. Mr Bezos reckons online retailers might
capture 10-15% of retail sales over the next decade. That would
represent a massive shift in will traditional
shops respond? Michael Dell, the founder of Dell, which leads
the personal-puter market by selling direct to the customer,
has long thought many shops will turn into showrooms. There are
already signs of change on the high street. The latest Apple
and Sony stores are designed to display products, in the full
expectation that many people will buy online. To some extent,
the online and offline worlds may merge. Multi-channel selling
could involve a bination of traditional shops, a printed
catalogue, a home-shopping channel on TV, a phone-in order
service and an e-merce-enabled website. But often it is likely
to be the website where customers will be encouraged to place
their of the biggest mercial advantages of the inter
is a lowering of transaction costs, which usually translates
directly into lower prices for the consumer. So, if the lowest
prices can be found on the inter and people like the service
they get, why would they buy anywhere else?

One reason may be convenience; another, concern about fraud,
which poses the biggest threat to online trade. But as long as
the inter continues to deliver price and product information
quickly, cheaply and securely, e-merce will continue to grow.
Increasingly, panies will have to assume that customers will
know exactly where to look for the best buy. This market has
the potential to bee as perfect as it gets. Certain products
or services appear more suitable for online sales; others
remain more suitable for offline sales. While credit cards are
currently the most popular means of paying for online goods and
services, alternative online payments will aount for 26% of
e-merce volume by xx aording to suessful purely
virtual panies deal with digital products, (including
information storage, retrieval, and modification), music,
movies, office supplies, education, munication, software,
photography, and financial transactions. Examples of this type
of pany include: Google, eBay and Paypal. Other suessful
marketers such as use Drop shipping or Affiliate marketing
techniques to facilitate transactions of tangible goods
without maintaining real inventory. Examples

include numerous sellers on eBay. Virtual marketers can sell
some non-digital products and services suessfully. Such
products generally have a high value-to-weight ratio, they may
involve embarrassing purchases, they may typically go to people
in remote locations, and they may have shut-ins as their typical
purchasers. Items which can fit through a standard letterbox
— such as music CDs, DVDs and books — are particularly
suitable for a virtual marketer, and indeed Amazon., one of the
few enduring dot- panies, has historically concentrated on this
field. Products such as spare parts, both for consumer items
like washing machines and for industrial equipment like
centrifugal pumps, also seem good candidates for selling online.
Retailers often need to order spare parts specially, since they
typically do not stock them at consumer outlets -- in such cases,
e-merce solutions in spares do not pete with retail stores, only
with other ordering systems. A factor for suess in this niche
can consist of providing customers with exact, reliable
information about which part number their particular version
of a product needs, for example by providing parts lists keyed