diphtheria电子商务英语100句讲课教案

2021年1月20日发(作者：fiji)




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E-commerce English 100
电子商务英语
100
句

编者：经济系余庆泽


1.

E-commerce means doing business through electronic media.
电子商务指通过电子媒介进行做生意。

2.

The traditional sales and shopping channels are now moving onto the
Internet.
传统销售和购物的渠道现在都搬到互联网上。

3. They break the national and regional, visible and invisible barriers to
globalization of production enterprises.
他们打破国家和地区、看得见和看不见的障碍，使生产企业迈向消
全球化。

4. E-commerce is coming of age, but not in the way predicted in the
bubble years ( Paul Markillie).
电子商务日臻完善，超乎泡沫年代的预测。

5. It changes the mode of operation of enterprises
，
the management
model and the settlement of the payment of business.

它改变了企业的生产模式、管理模式和支付方式。

6. Valuations of E-commerce are rising again and some of the dotcoms
are making real profits
。

对电子商务的评价正在提升，部分电子商务公司已开始赢利。

7. According to America’s Department of Commerce, online retail sales
in the world’s bigges
t market last year rose by 26% to $$55 billion.
据 美国商务部统计，去年全球最大市场的网上零售额增长了
26%
，达到
550
亿美元。

8. It amounts to only 1.6% of total retail sales.
这相当于全球零售业总额的
1.6%
9. The vast majority of people still buy most things in the good old
“bricks
-and-
mortar” world.


绝大部分人依然习惯在传统的实体商店里购买大部分物品。

10. E-commerce is already very big, and it is going to get much bigger.

电子商务的规模已经壮大，发展迅猛。

11. The internet is exerting the influence over purchases carried out in the
offline world.
网上交易正对线下交易产生影响。

12. To start with, the internet is profoundly changing consumer behaviour.
首先，互联网正深深地改变人们的消费行为。

13. Four out of ten people start shopping for new cars online, even though
most end up buying them from traditional dealers.
有
2/5
的人开始在网上买 新汽车，虽然最后成交仍是从传统的经
销商那里购买。

14. The difference is that these customers come to the showroom armed
with information about the car and the best available deals.
不同的是，这些客户带着网上搜集的有关汽车和最佳经销商的各
种信息来看样车。

15. Half of the 60m consumers in Europe who have an internet
connection bought products offline after having investigated prices and
details online.
在欧洲
6
亿消费者中，半数是在网上查询商品信息，然后离线购
物。

16. People seem to enjoy shopping on the internet, if high customer-
satisfaction scores are any guide.
如果把客户满意度高就作为导购，人们更乐意采用网上购物方
式。

17. Websites are doing ever more and cleverer things to serve and
entertain their customers
。

现在网站所作的事情越来越明智，他们服务客户，为客户带来快
乐。

18. A company that neglects its website may be committing commercial
suicide.
不注重网站建设的公司无异于在商战中自杀。

19. A website is increasingly becoming the gateway to a company’s
brand, products and services
—
even if the firm does not sell online.
即便公司并不从事网上交易，网站也会成为人们了解其品牌、产
品及服务的门户。

20. A useless website suggests a useless company, and a rival is only a
mouse-click away.
无价值的网站意味着公司没什么价值。竞争对手只要鼠标点击一
下就被击倒。

21. Companies have to ensure that they appear high up in internet search
results.
公司要确保它能出现在每次搜索结果的前列。

22. For many users, a search site is now their point of entry to the internet.
对于很多用户而言，搜索网站是他们进入互联网的切入点。

23. Over the last few years the internet has evolved from being a
scientific study network into a new generation of business platform.
在过去数年中，因特网已经从一个仅用于科研的网络发展成新一
代的商务平台。

24. Nowadays we can buy goods online, book holiday journey over the
internet in an instant.
时下，我们通过因特网可以在顷刻间完成网上购物，预定假日旅
程。

25. A device in this case can be anything like a silicon slice and an
internet connection.
这样的装置可能是一个电子设备和互联网。

is so much to do
，
so many questions to answer and so much of
possibility to explore.
要做的事，要解答的问题和要探究的可能性如此之多。

27. When you begin planning an e-business
，
the most important thing is
doing everything at once.
当你开始策划电子商务时，应该记住最重要的一点：及时行动。

28. This lets you pick a targeted starting point
，
then the other procedures
of business will flow.
这样你就可以选择一个目标和界限清晰的起点，其它的一切创业
步骤也将随之开始。

29. The idea was to focus on customers who have been built up a certain
of relationships with the customer supports and through the internet.
这一想法是针对那些通过互联网已建立起来某种关系的客户。

30. The degree to which information flows down through the
organization can influence by how much the idea was understood and
embraced.
信息在机构内流通的状况受人们对观点的理解和接受程度的影
响。

31. Executives who have successfully led change efforts view that
participating in the discussion and taking part in meeting are effective
communication vehicles.
曾经领导变革成功的决策者们主张，亲自参加会议讨论是最有效
的沟通方式。

32. The best-known search engine has already entered the lexicon: people
say they have “Googled” a company, a product or their plumber.

全球知名的搜索引擎早已进入当代词典：人们说他搜索了一个公
司，一个产品或是管 道工。

33. The search business has also developed one of the most effective
forms of advertising on the internet.
搜索业务也成为了互联网上最有成效的广告途径之一。

34. It is already the best way to reach some consumers: teenagers and
young men spend more time online than watching television.
这是接近青少年顾客群体最好的方式，因为他 们花在互联网上的时
间远远超过看电视的时间。

35. All this means that searching on internet
is turning into the internet’s
next big battleground as Google defends itself against challenges from
Yahoo! and Microsoft.
所有这些说明，网上搜索成了互联网的下一个 战场，正如
Google
就是依赖其优异的搜索功能来抗衡
Yahoo!
和
Microsoft
。

36. The other way to get noticed online is to offer goods and services
through one of the big sites that already get a lot of traffic.
在网上获得关注的另一种方法就是 在一家已拥有相当访问量的网
站上登载自己的商品及服务。

37. To take part, a company’s products have to stand up to intense price
competition.
一个公司要参与到这个平台中来，就必需经得住激烈的价格战。

38. People check online prices, compare them with those in their local
high street and may well take a peek at what customers in other countries
are paying.
网购者往往会拿商品的网上报价与当地商店作比较，甚至会与别
国的售价进行比较。

39. Even if websites are prevented from shipping their goods abroad,
there are plenty of web-based entrepreneurs ready to oblige.
即便有法规阻止网站从境外购物，仍有许多网站跃跃欲试。

40. Someone might use the internet to research digital cameras, but visit a
photographic shop for a hands-on demonstration.
有人想买一部数字照相机，他会使用互联网搜索，再到商店里去
考察、试样。

41. The consumers will use a search engine to find the lowest price and
buy online at home.
消费者会在家里上网查询相机的最低售价，然后在网上订购。

42. In this way, consumers are deconstructing the purchasing process.
所以从这个意义上说，消费者已不再遵照传统的购物流程。

43. They are unbundling product information from the transaction itself.

他们把了解产品信息和交易过程分开。

44. It is not only price transparency that makes internet consumers so
powerful; it is also the way the net makes it easy for them to be fickle.
不只是互联网上透明的价格使得 消费者成为强势群体，网络也使
得他们成为
“
薄情
”
一族。

45. If they do not like a website, they swiftly move on as the web is the
most selfish environment in the world.
如果他们不喜欢某一网站，就会迅速离开。网络成了世界上最自
私的场所。

46. People want to use the internet whenever they want, how they want
and for whatever they want.
人们应用互联网可谓是，随时随地、随心所欲。

47. Yahoo! is not alone in defining its strategy as working out what its
customers (260m unique users every month) are looking for, and then
trying to give it to them.
像雅虎这样一个致力于寻找并提供客户所需的各种信息作 为公司
战略取向的网站并不少（
Yahoo!
每月据称有
2.6
亿访 问者）。

48. The first thing they want is to become better informed about products
and prices.
消费者最关心的就是更详实的商品名录及其报价。

49. Amazon became famous for books, but long ago branched out into
selling lots of other things too; among its latest ventures are health
products, jewellery and gourmet food.
< br>亚马逊
现在已是世界闻名的图书经销商，以前它也在网上销售过
其它产品，如保健品、珠 宝和精选的食品。