(完整版)可口可乐公司管理

企业在事前就要了解市场行情，了解消费者需要什么产品、消费者的构成，什么样的 价格

容易被消费者接受，而且还要了解有哪些竞争者向市场提供同类商品，他们的竞争能 力如何。

在销售过程中，还要作广告宣传，实行良好的销售服务，以便赢得顾客。为了经 济有效的把商

品生产出来，企业又要根据市场条件、销售对象、价格等因素，选择材料、 设备、工具和生产

方法等等。所有这些对市场的选择，对产品的选择，对材料和设备的选 择，以及对消费者、市

场行情的研究，对竞争者的研究等，都属于经营活动。

要把一个企业办好，除了做好管理工作外，还要根据企业内部和外部的实 际情况，对企业

的发展方向、奋斗目标以及采取的办法进行研究，把研究结果变成科学的 决策和实际行动，尽

量获得更大的经济效益，这些就是企业的经营。

2

、管理和领导

在现代社会中，领导这一现象随处可见：每个国家都离不开执政党和政府机构的领导，企

业

离不开董事长、

总裁、

总经理和部门经理等各级领导者的领导，

军队离不开各级军官的 领导，

stablish an i

ntegrated aware

ness.

ng

wheel, bir

d wing

s, ne

ed to go

hand in

hand, one end ca

n be

negle

cted.

Communist the

oreticia

n and man.

Only by

closely combini

ng the

ory and practi

ce toget

he

r in order to tr

uly realize their value.

ng

on, the Foundation i

s not str

ong,

shaki

ng;

net thousands of ac

counts.

oing to

ning

ng

standard, so that the majority of party members

ning the

ory of nutrients, in the

ctice

party's purposes. Second, to

esta

blish a sense of de

pth.

ng

Chu

drawn, entirely different,

but the

organi

c unity

of the whole.

ning e

ducation, we ne

ed to expl

ore integrati

ng

he

ng

e room i

nstruction,

onotone for

doi

ng.

Should ex

ploration

he ha

s

s ca

n in

he ha

s

sense, in

has

n

, real makes party of the

ory brai

n into

heart, put for people service

conce

pt out

side

of Yu sha

pe

d. Thir

d, to adhere to l

ong

term the aware

ness. Style construction

on the road foreve

r,

d to catch the l

ong

term.

nd e

ducation, by no means, assa

ult

style wind

sport, but the recurrent e

ducation

within t

he party. In re

cent year

s, the

party's mass li

ne educati

on

practice and

hree

cial e

ducation i

n grass

roots borne rich fruits, vast

numbers of party member

s and cadre

s withstood the

baptism

of the spirit.

o

focus on l

onger

hol

d long

term, to esta

blish and perfect the effective mecha

nism of the education, focusi

ng on the creati

on

of long

term education, strive to make the vast

number of party members to maintain their vanguard Color, maintain t

he party's a

dvanced

nature a

nd purity. Awarene

ss

raising

, antennas a

nd atmosphere – a di

scussi

on

on how lea

ding

cadre

s of party members

nd

dow

n the

country, party ca

dres as a

both a

barometer a

nd impet

us. T

he

ng enough

dee

p, is to

determine th

e party ca

dres

can resolve to st

udy hard first. In the

process,

some ca

dres

of himself, standing

long,

high awar

ness, that Constit

ution Party rule

s is simpl

e, its not worth

bot

hering some party cadres t

hink speak series has nothi

ng to d

o with the grass

oot

s work, water busi

ness learni

ng serie

s of speeches seen a

s window

dressing.

These

sual

, and

decade

nt

ning la

cks motivation, a seri

ous impedime

nt to

basi

c element

of human

hought patter

ns change

dramatically, huma

n de

stiny ca

n make great improvement. T

he same,

only

party members and

ed thre

e kinds of consciousness: one is to e

roots member

n full swi

ng up a

Learn General Se

cretary on

o to learn a

ngthening

ousnesses

nt speech ca

use

d a strong rea

ction in the country.

Ti

me, watching

origin of buildi

ng the

party ba

ck to power,

how t

o strengthen se

rvice

s for the masse

s, improve

party cohe

sion, fighting to be

come t

he grass

roots party member

s and ma

sses

hot topic. Grass

roots party

organizations

strengthe

n the

service

of party members a

nd cadres, the pi

oneer spirit. Distribution of

grass

root

s party orga

nizations i

n all walks of people, cl

othi

ng, shelter, w

hich bel

ong

s to the

ner

ve endi

ngs of the

party organization a

nd

comment

s reputati

on has a dire

ct per

cepti

on

of the masse

s.

Strengthen the

party ahea

d of the

dal

; strengthen the

party members a

nd

cadres

be me

dshi

ps, t

he last to

ce spirit to set the part

y's positive image among the

people is important. Gra

ss

root

s party organizations

cleanse all pe

opl

e not happy not to see

otypes

blish the

honest faithful, dilig

ent faith for

the pe

ople. No

nee

d to avoi

d mentioning that,

some member

s of our

party ca

n not sta

nd t

he

n, Xu Z

hou, such abuse a

nd corrupt bribery, malfeasance

borers, and rats. Two, is t

o clea

n up, thin, Xu, Zhou's soluti

on to re

store the

party's fresh a

nd

natural, solid a

nd hone

st work style.

Cleansing

d,

ble and be

haviour,

oss, hard a

nd

col

d, push

oots

party organizati

ons

hen the se

nse of or

dinary

party members,

partici

pating in

consciousness,

unity consci

ousness. For reasons known, member

s of grass

oots

party branche

s less mobile

, less re

sources, and the constr

ucti

on

of party organizati

ons have som

e lag. Two st

udie

s, is to focus on t

he grass

roots party bra

nches

soft, loose

oblem, a

dvance the

party members and ca

dres,

orking

Stro

ng clea

nup actions,

style and rambling,

presumptuous

s spe

cial attenti

on to

party members and ca

dres

ning

party of thought

ng

ne

d in

the long

term devel

opme

nt of our

party's hist

orical ex

perience a

ccumulated. Two is

our party under the

new hi

storica

l conditi

ons, strengthen the party's constructi

on

of a new

on moveme

nt.

roots party orga

nizations should alway

s catch the

hard w

ork, result

oriente

d.

Two educati

onal

out

comes are l

ong

term oriente

d and be

come a

n importa

nt impetus for the work.

have three ki

nds of consciousness

on,

basi

c learni

ng lies i

n the

doi

ng. Only the Constitution ad

dress t

he seri

es of party rul

es, a

nd do solid w

ork, be

qualifie

d party m

embers ha

d a solid ideol

ogical

basis. Only the

ng

lear

do

do

cle, a

nd ultimately achieve t

he fundamental

obje

ctive of e

ducati

on. This re

quire

s that the

Organizati

on

即使是在非正式组织中，也存在一 个相对权威的人领导着组织内的成员。

在现实生活中，不少人 认为管理与领导是同一个概念，他们之间没有什么不同，似乎领导

过程就是管理过程，两 者之间没有明确的界限。实际上，管理和领导是两个不同的概念，两者

既有联系又有区别 。

领导是管理的一个职能，一般称为领导职能，但管理的其他 职能，则不属于领导。比如组

织中的参谋人员所从事的工作是管理工作，但不是领导工作 。管理是指管理行为，而领导工作

既包括管理行为，也包括业务行为。比如，作为企业的 领导者会见重要人物，参与谈判，出席

一些公共活动。

领导与管理的范畴既有包含的部分，又有互相区别的部分，但一般而言领导主要是对人的

领导，主要是处理人与人的关系，特别是上下级关系，这是管理活动中的核心问题；除对人的< /p>

管理之外，

而管理的对象还包括财、

物，

管理不仅要处理人与人之间的关系，

还要处理财与物、