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新
视
野
大
< br>学
英
语
第
三
版
第
四
册
重
点
段
落
p>
课
文
翻
译
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unit3 TextA
Fred
Smith and FedEx: The vision that changed the world
弗雷德?史密斯与联邦快递:一个改变了世界的创想
1 Every night several
hundred planes bearing a purple, white, and orange
design touch
down at Memphis Airport,
in Tennessee. What precedes this landing are
package
pick-ups from locations all
over the United States earlier in the day. Crews
unload the
planes' cargo of more than
half a million parcels and letters. The
rectangular packages
and envelopes are
rapidly reshuffled and sorted according to
address, then loaded onto
other
aircraft, and flown to their destinations to be
dispersed by hand
—
many
within
24 hours of leaving their
senders. This is the culmination of a dream of
Frederick W.
Smith, the founder,
president, chief executive officer, and chairman
of the board of
the FedEx Corp.
—
known originally as
Federal Express
—
the
largest and most
successful overnight
delivery service in the world. Conceived when he
was in college
and now in its 28th year
of operation, Smith's exquisite brainchild has
become the
standard for door-to-door
package delivery.
每天夜晚,在田纳西州的孟菲斯机场,都有几百
架带着白、紫、桔色图案的飞
机降落。而在每天此前的早些时候,这些飞机都在美国各地
收集包裹。工作人
员从飞机上卸下的包裹及信件数量超过五十万之巨。长方形的包裹和信
封又在
这里依据收件地址被迅速整理分拣,然后装载上其他飞机,飞往各自的目的
地,在那儿再由人工投递——到这时很多邮件离开寄件人之手还不到
2
4
小时。
这是弗雷德里克·
W.
史密斯的终极梦想,他就是联邦快递集团(最初为联邦快
递)这一全球
最大、最成功的隔夜送达服务企业的创始人、总裁、首席执行官
及董事会主席。如今,史
密斯这一源于大学时代的妙想已在现实中经营到了第
28
个年头
,并已成为包裹快递入户行业的标杆。
2
Recognized as an outstanding entrepreneur with an
agreeable and winning
personality,
Smith is held in high regard by his competitors as
well as his employees
and stockholders.
Fred Smith was just 27 when he founded FedEx. Now,
so many
years later, he's still the
company simply to leadership, something
he deduced from his years in the military,
and from his family.
史密斯被公认为
是一位和蔼可亲、性格迷人的杰出企业家。无论是他的竞争
者、员工,还是他公司股票的
持有人,都对他十分敬重。弗雷德·史密斯创建
“联邦快递”时只有
27
岁。现在多年过去了,他仍然坐在“掌门人”的位置
上
。他将公司的成功简单地归因于领导力,而这一推论则来自于他的军旅生涯
及其家庭的影
响。
7 Smith
completed two tours in Vietnam, eventually flying
more than 200 missions.
individual desires and
ambitions for the achievement of organizational
goals,
says, fusing together his
military and business experiences.
very
measurable effects on a company's bottom
line.
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史密斯在越南战场上服役两
期,完成了两百多次飞行任务。“在军队中,领导
力意味着能使团队中所有成员将个人的
期望与抱负置于从属地位,而以实现集
体目标为重,”史密斯说道,这其中融合了他军旅
生涯和经营管理的经验。
“而优秀的领导力对控制一个公司的盈亏底线来说具有相当重要
的作用。”
12 Although Smith avoids the media and
the trappings of public life, he is said to be a
friendly and accessible employer. He
values his people and never takes them for
granted. He reportedly visits FedEx's
Memphis site at night from time to time and
addresses sorters by name. For years he
extended an offer to any courier with 10 years
of service to come to Memphis for an
Smith's philosophy: People, Service,
Profit (P-S-P). Smith says,
philosophy
is like an unbroken circle or chain. There are no
clearly definable points of
entry or
exit. Each link upholds the others and is, in
turn, supported by them.
articulating
this philosophy and in personally involving
himself in its implementation,
Frederick Smith is the forerunner of
the new sphere of leadership that success in the
future will demand.
尽管史密斯回避媒
体采访和公众生活的荣耀,但他却被称为是一位友善而平易
近人的雇主。他重视自己的雇
员,从不认为他们理所应当该为自己工作。有报
道称,他会时不时在晚上造访联邦快递位
于孟菲斯的基地,并且称名道姓地与
包裹分拣人员打招呼。他会主动发邀请给任何一位已
在公司服务十年的快递
员,请他们到孟菲斯出席“周年庆典早餐”,这已经持续了很多年
。而这其中
包含了弗雷德·史密斯自己的哲学:人员,服务,利润(
P-S-P
)。史密斯说,
“
P-
S-P
的哲学理念就好像一个不可分割的循环,没有清晰可辨的入口或出口,
每一个环节都支持着其他环节,同时也反过来受其他环节支撑。”通过明确表
达并亲身践行这一理念,弗雷德里克·史密斯已成为未来成功所必需的新领导
领域的开
拓者。
近年来
,
随着互联网技术的迅猛发展
,
互
联网经济已成为一个热门话题。以蓬勃发
展的电子商务为代表的互联网经济已成为经济发
展的重要引擎。我国政府高度
重视发展互联网经济
,
提出了
“
互联网
+”
p>
的概念
,
以推动互联网与医疗、交通、教<
/p>
育、金融、公共服务等领域的结合。这将为互联网经济的发展提供极大的发展
潜力和更广阔的发展空间。随着
“
互联网
+”
战略的深入实施
,
互
联网必将与更多
传统行业进一步融合
,
助力打造
“
中国经济升级版
”
。
In recent years,
with the rapid development of Internet technology,
the Internet econo
my has become a hot
issue. As represented by the promising
E-
commerce, the Internet economy has
become a strong driving force for the economic
development. Our government attaches
great importance to developing the Internet
ec
onomy and proposes the concept of
ther industries, such as health care,
transportation, education, finance, and public
servi
ce. This will create great
potential and broad prospects for the development
of the Inte
rnet economy. With the
implementation of the
certain to be
integrated with more traditional industries and
help build
ersion of the Chinese econom
y
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unit4 TextA
Achieving sustainable environmentalism
实现可持续性发展的环保主义
2
There is a simple way. First, differentiate
between environmental luxuries and
environmental necessities. Luxuries are
those things that would be nice to have if
costless. Necessities are those things
we must have regardless. Call this distinction the
definitive rule of sane
environmentalism, which stipulates that combating
ecological
change that directly
threatens the health and safety of people is an
environmental
necessity. All else is
luxury.
有一种简便的方法。首先要区分什么是环境奢侈品,什么是环境必需品
。奢侈
品是指那些无需人类付出代价就能拥有的给人美好感受的东西。必需品则是指
p>
那些无论付出什么代价,都一定要去拥有的东西。这一区分原则可以被称为理
性环保主义的至高原则。它规定,对那些直接威胁人类健康与安全的生态变化
采
取应对措施是环境保护的必需品,而其他则都属于奢侈品。
9 I like the caribou as much as the
next person. And I would be rather sorry if their
mating patterns were disturbed. But you
can't have your cake and eat it too. And in
the standoff of the welfare of caribou
versus reducing an oil reliance that gets people
killed in wars, I choose people over
caribou every time.
我像别人一样喜欢驯鹿。如果他们的交配模
式受到干扰,我会感到非常遗憾。
但是,鱼和熊掌不能兼得。是要保护驯鹿,还是要为了
避免人们在战争中丧生
而减少对石油的依赖,面对这一僵局,我每次都会选择人类而不是
驯鹿。
10 I feel
similarly about the spotted owl in Oregon. I am no
enemy of the owl. If it
could be
preserved at a negligible cost, I would agree that
it should be
—
biodiversity
is after all necessary to the
ecosystem. But we must remember that not every
species
is needed to keep that
diversity. Sometimes aesthetic aspects of life
have to be
sacrificed to more
fundamental ones. If the cost of preserving the
spotted owl is the
loss of livelihood
for 30,000 logging families, I choose the families
(with their saws
and chopped timber)
over the owl.
我对俄勒冈州的斑点猫头鹰的态度也是一样。我绝不是仇
视猫头鹰。如果花很
少的代价就可以保护猫头鹰,我会赞同它应受保护——毕竟,生物多
样性对生
态系统是非常必要的。但是,我们必须记住,保持生物多样性并不意味着要留<
/p>
住每一种物种。有时候,为了更加根本的利益,我们不得不牺牲一部分生活中
美的东西。如果为了保护斑点猫头鹰而让三万伐木工家庭失去生计,我会选择
伐木工家庭(包括他们的锯子和砍伐的木材),而不是猫头鹰。
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